Announcement, Museum, UP Vargas Museum

The Vargas Museum Logo

As part of its campaign to build a strong image and raise institutional profile, the UP Vargas Museum launches its new logo. Designed by graphic designer Dino Brucelas, the logo takes its form from the structure of the museum itself, a three-storey concrete and glass building designed by Architect Honorato Paloma. Inspired by the lines and angularity of the Vargas Museum building and the geometric patterns of its terrazzo floor, the logo is composed of three brackets forming the letters V and M with a diagonal “Vargas Museum” text on top. The angular design gives the logo a constructivist look, while the tilted texts embody the dynamism of the Museum.

Complementing the geometric elements is the sans-serif font Univers. Its modulated strokes strike the designer as having a neutral character, and best suited to the style of the logo. The color scheme also links the design with the physical structure of the Museum. The gray derives from the dominant color of the building’s exterior, while the cobalt blue is based on the glazed tiles used in the flooring of the stairs and landings.

About the Artist

Dino Brucelas graduated with a degree in Fine Arts major in Visual Communication from the University of the Philippines. He has been active in the graphic design and advertising industry both locally and internationally, working for various agencies and handling several consultancy projects. He designed the website and did layouts for CRTL+P, a digitally published journal of contemporary art. His previous engagements with museums include graphics and publication projects with the National Museum of the Philippines, and serving as Project Manager for Design and Exhibits at the Rizal Shrine in Dapitan. Aside from being a graphic artist, he is also a writer, researcher, and a teacher at De La Salle University and College of St. Benilde.

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About Jorge B. Vargas Museum

It aims to preserve its collection donated by Jorge B. Vargas and conducts research, exhibitions, publications, and educational programs. The Vargas Museum and Filipiniana Research Center houses a museum, archives, and library devoted to the Philippine history, art, and culture from the late 19th century until the post-war era. Its main beneficiaries are students, faculty, researchers and scholars of the Philippines and Asia.

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CANVAS - Center for Art, New Ventures & Sustainable Development and UP Vargas Museum will be holding a storytelling activity on FRIDAY, 20 JULY 2018 at 4pm, together with the Araneta Foundation and Bb. Pilipinas Charities Inc. The first 80 kids to register (for free) at Vargas Museum will receive copies of Karapat-Dapat, a book on the rights of the child. Regular entrance fee for adults/parents apply. Viewing of Tumba Tumba exhibition is extended until 6pm for this event. 21 JULY (SATURDAY) events: 1) Tumba Tumba Free Book Day for first 500 children of U.P. employees, until supply lasts 2) Tumba Tumba activity: The Author's Hour 2 with Genaro Gojo Cruz at 1:30pm
July 18, Wednesday: In compliance with U.P. memorandum received before noon, the museum is closed this afternoon. Stay alert and safe. Please check our Facebook page for the latest news and announcements.
@TiesofHistory #Artists #Profiles: ANUSAPATI (b. 1957) was born in Surakarta, Central Java, Indonesia and now lives and works in Yogyakarta. He completed his studies at ASRI Yogyakarta in 1983, and at the School of Art and Design, Pratt Institute, New York, USA in 1990. Currently, he is a lecturer at the Faculty of Art, Indonesian Art Institute (ISI) Yogyakarta. He works extensively with bamboo and wood (especially teak wood) as manifestation of his affinities to nature. In addition, he works with bronze and found objects and also creates installation works. His works have been exhibited in Indonesia, the US, Europe, Australia, and Japan and are part of institutional collections, including that of the Indonesian National Gallery, Jakarta and the Langgeng Gallery, Magelang in Indonesia; the Singapore Art Museum, Singapore; the Queensland Art Gallery, Brisbane, Australia; and the City Government of Kitamoto-Shi, Saitama- Ken, Japan. Read the full Ties of History press release here: http://bit.ly/tiesofhistoryPR UP Vargas Museum FB Event Page: Ties of History: Art in Southeast Asia [UP Vargas Museum]
@tiesofhistory #Artists #Profiles AMANDA HENG (b. 1951) began her practice in the late 1980s, an epochal moment in Singapore art history that saw the beginnings of contemporary art, during which she worked in performance, installation, and other multi-disciplinary projects. Her work deals with tensions between Eastern and Western values, traditions, identity politics, and gender roles in the context of the multi-cultural and fast changing society of Singapore. Her recent work focuses on the issues of history, memory, communication and human relationships in urban condition and information age. Amanda Heng is a full-time practitioner. She curates and organises art events and fora, and has lectured at the Nanyang Technological University (NTU), the National Institute of Education (NIE), and the LASALLE College of the Arts. Heng is one of the founding members of the Singapore art collectives The Artists Village and WITAS (Women in the Arts, Singapore). She received the prestigious Cultural Medallion award in 2010. Read the full Ties of History press release here: http://bit.ly/tiesofhistoryPR
@tiesofhistory #Artists #Profiles ROBERTO FELEO (b. 1954) received his Bachelor of Fine Arts degree at the Philippine Women’s University (PWU) in 1982 and studied Art History at the University of the Philippines (UP). He became a fellow at the Virginia Center for the Creative Arts in 1988. He co-founded Pinta Nueve and became the chief designer of the Comite de Festejos. He has exhibited locally and internationally. Feleo is a professor of visual arts at the College of Fine Arts, UP Diliman. He has also served as a lecturer at the School of Fine Arts and Design at the Philippine Women’s University in Manila and at the Philippine High School for the Arts in Makiling, Laguna. Read the full Ties of History press release here: http://bit.ly/tiesofhistoryPR
The proof of concept show of CANVAS - Center for Art, New Ventures & Sustainable Development is on its last two weeks of run. Check our Facebook Events Tab for details of activities happening on Saturday, 21 July.

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